[vc_row row_type=”row” type=”grid” text_align=”left” padding_top=”87″ background_color=”#ffffff” padding_bottom=”15″][vc_column width=”1/1″][blockquote text=”Website maintenance is not an expense its an investment to generate revenue for your business.” show_quote_icon=”yes” width=”100″][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”15390″ alignment=”center” border_color=”grey” img_link_target=”_self” img_size=”full”][/vc_column_inner][vc_column_inner width=”2/3″][vc_empty_space height=”42px”][vc_column_text]

Maintenance is essential whether it applies to your computer, vehicle, and of course your website.  A website needs to keep up its maintenance to attract, educate, and widen its customer base.

[/vc_column_text][vc_empty_space height=”32px”][vc_single_image image=”15525″ border_color=”grey” img_link_target=”_blank” qode_css_animation=”element_from_fade” transition_delay=”.3s” img_size=”full” link=”http://optimizegurus.com/contact/”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row row_type=”row” type=”grid” text_align=”left” padding_top=”87″ background_color=”#ffffff” padding_bottom=”15″][vc_column width=”1/1″][vc_column_text]

Here are some reasons why its important to continue website maintenance

[/vc_column_text][vc_empty_space height=”22px”][/vc_column][/vc_row][vc_row row_type=”row” type=”grid” text_align=”left” background_color=”#ffffff” padding_bottom=”30″][vc_column width=”1/2″][vc_accordion style=”boxed_toggle” collapsible=”yes”][vc_accordion_tab title=”FACEBOOK ADVERTISING”][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”15378″ alignment=”center” border_color=”grey” img_link_target=”_self” transition_delay=”.4s” img_size=”full”][/vc_column_inner][vc_column_inner width=”2/3″][vc_column_text]Facebook has gone from providing an opportunity for college students to a social environment that involves person-to-person connections, gaming, e-commerce, news reporting and more.[/vc_column_text][vc_empty_space height=”20px”][vc_column_text]As a business owner, you need to know that all of the data shared on this network can be mined in order to create unparalleled targeting opportunities.  The Facebook ad platform allows businesses to pull information from the nearly 2 billion posts that are “Liked” each day around the world – not to mention the data shared by each of the network’s 1 billion users.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_accordion_tab][vc_accordion_tab title=”PAY PER CLICK”][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”15371″ alignment=”center” border_color=”grey” img_link_target=”_self” qode_css_animation=”element_from_fade” transition_delay=”.4s” img_size=”full”][/vc_column_inner][vc_column_inner width=”2/3″][vc_column_text]Pay-per-click (PPC) advertising is one of the easiest ways to target your clients directly online – but it’s also a highly competitive environment where only the savviest of advertisers thrive.  At Single Grain, our PPC campaign management program brings together industry-leading strategies, ongoing optimization, regular testing and campaign research, all with the express purpose of increasing both the performance and scale of your campaigns.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_accordion_tab][vc_accordion_tab title=”CONVERSION OPTIMIZATION”][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”15376″ alignment=”center” border_color=”grey” img_link_target=”_self” img_size=”full”][/vc_column_inner][vc_column_inner width=”2/3″][vc_column_text]Proper conversion rate optimization addresses the on- and off-site processes that cause your visitors to take action.[/vc_column_text][vc_empty_space height=”20px”][vc_column_text]Whether you want your visitors to download your free ebook, complete your lead generation form or convert into paying customers, CRO will ensure that every element of your website and your overall marketing strategy is acting in concert to bring would-be customers closer to the outcomes you desire.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_accordion_tab][/vc_accordion][vc_separator type=”transparent” position=”center” up=”60″ down=”0″][/vc_column][vc_column width=”1/2″][vc_accordion style=”boxed_toggle” collapsible=”yes”][vc_accordion_tab title=”SEARCH ENGINE OPTIMIZATION”][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”15402″ alignment=”center” border_color=”grey” img_link_target=”_self” img_size=”full”][/vc_column_inner][vc_column_inner width=”2/3″][vc_column_text]

Build likability. Build trust. Build word of mouth. All for the long term.

[/vc_column_text][vc_empty_space height=”20px”][vc_column_text]Content marketing is the way of the online marketing future – appealing to both website visitors and the search engines through the publication and distribution of high-value web content.  But content marketing isn’t as simple as writing up a few blog posts and linking to them from your social profiles.  Take it from the pros – true content marketing requires much more to be successful[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_accordion_tab][vc_accordion_tab title=”PERFECT BLOG PLATFORM”][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”15406″ border_color=”grey” img_link_target=”_self” img_size=”full”][/vc_column_inner][vc_column_inner width=”2/3″][vc_column_text]

Great blog content is essentially posts written and crafted with excellent quality.  The post has a purpose and shares this easily and openly with its readers.  Along with a purpose good content includes visually stimulating material that is easily navigated by the user.  Great content can include lists, images, video and a number of other formatting techniques to highlight your message.

[/vc_column_text][vc_empty_space height=”32px”][vc_column_text]Great content increases the value of your blog and likelihood that visitors will return to see your next article.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_accordion_tab][vc_accordion_tab title=”INFOGRAPHICS”][vc_row_inner][vc_column_inner width=”1/3″][vc_single_image image=”15404″ border_color=”grey” img_link_target=”_self” img_size=”full” alignment=”center”][/vc_column_inner][vc_column_inner width=”2/3″][vc_column_text]There are very few marketing and branding tools out there that wield the power of infographics.  Not only do these engaging images convey important information that supports your company’s authority, they stimulate the kind of online conversation that dramatically increases your brand awareness.[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_accordion_tab][/vc_accordion][vc_separator type=”transparent” position=”center” up=”60″ down=”0″][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_single_image image=”15525″ alignment=”center” border_color=”grey” img_link_target=”_blank” qode_css_animation=”element_from_fade” transition_delay=”.3s” img_size=”full” link=”http://optimizegurus.com/contact/”][vc_empty_space height=”42px”][/vc_column][/vc_row]

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